Accelerate your mobility initiatives by developing a mobility strategy and roadmap as well as a comprehensive, defensible transportation electrification plan (TEPs).
We use predictive data science and ethnographic research to help you determine which programs to offer to the right audience and to assess and plan for grid impacts. Our experts help with technology validation, electric transportation program design, predictive customer targeting, and optimizing community outreach and strategic marketing campaigns and messaging.
Our utility clients tap into our library of actionable research and best-practice advice, voice-of-the-customer market research, and industry experts to accelerate and improve their mobility portfolios
Utilities and EVs
Wherever you are on your mobility journey, we’ll save you time, improve your offerings, deliver more value to the right customers in less time, and ensure grid reliability.
Phase 1: Choosing a destination
Your utility knows EVs are coming but hasn’t started designing an EV portfolio by developing a TEP.
Resources to help you get started with a TEP
Enhance your mobility strategy with a robust transportation electrification plan
Utilities have an essential role to play in EV marketing. It’s time to step up
Electric vehicle EVangelists, keep up the good work!
Transportation electrification and energy funding in the 2021 Infrastructure Investment and Jobs Act
Why and how utilities should accelerate the EV revolution
How utilities can support EV charging infrastructure through the Infrastructure Investment and Jobs Act
Episode 7: EV managed charging
Jump-start or refine your utility’s TEP efforts
Research and advisory
The E Source Mobility Service can help you understand what your customers expect from their utility when it comes to EVs, learn from utility TEP projects, and stay on top of industry trends.
E Source TE Insights allows you to benchmark your TEP against the TEPs from peer utilities. Our tool offers the most robust data in the industry, enabling you to understand the information within utility TEPs and explore annual transportation electrification (TE) reports, EV-specific time-of-use rates, and program incentive levels. You can track planned and actual utility TE spending and results and understand how utilities are allocating their funds to rebates, capital expenditures, admin, and outreach. The database includes reports for spending and impacts, rates, and incentives as well as full access to the document library.
Solution services
Our consulting can help you create or refine your TEP like we did with PacifiCorp. We can also conduct a market scan in your service area to reveal key market players and opportunities for partnerships.
Phase 2: Mapping your route
Your utility is starting to map out—or refine—an EV strategy to ensure that it’s an integral player. You need inputs for your TEP as you’re discussing how to handle the grid impacts of adding load on your system. You might be developing mobility programs for a small number of EVs on the road, but you don’t have a comprehensive portfolio yet.
Resources to help you fill out your TEP
Turning roadblocks into on-ramps: The path to fleet electrification
Why do people have electric vehicle range anxiety?
Can low-income consumers benefit from EVs? Yes, but maybe not in a traditional way
Strategies for EV charging resiliency during natural disasters
Building your EV charger asset management plan
Read more
Sustainable utility matters: Taking charge of transportation electrification
And if you’re a member of the E Source Mobility Service, you can access these additional resources:
Get data and forecasts for your EV strategy
Research and advisory
The E Source Mobility Service will help you benchmark your TEP. We’ll provide best practices and advice for your TEP and EV program design through our research library and peer exchanges.
And when you need to understand how battery pricing and availability will affect EV supply and demand in the future, turn to E Source Battery Next, the battery price forecasting service.
Solution services
Our consulting team can help you build a roadmap and go-to-market strategy for EVs, as well as map your customers’ EV journey to ensure that your strategic plan will meet their needs.
Data science
Through E Source Gridinform (PDF) you can get insights into EV charging patterns, factors that influence EV charging behavior, and impacts of load growth at the national, state, service territory, or distribution feeder level.
Phase 3: Accelerating
Your utility is actively planning the implementation of offerings for customers who own an EV or who operate large fleets of vehicles. You’re working with charging providers and other vendors to plan the tactical infrastructure for mobility solutions for all classes of customers.
Resources to help you stay ahead of the curve
Forecasting the EV market to accelerate fleet electrification
EV charging and pricing: What are consumers willing to pay?
Forecasting electric vehicle adoption and grid impacts
Which customers have Level 2 EV chargers and what programs should you offer them?
If you’re a member of certain E Source services, you can access these additional resources:
Fine-tune your EV adoption strategy and forecast grid impacts
Research and advisory
The E Source Technology Assessment Service can help you understand EV technologies and their impacts on your customers and the grid.
Solution services
Our consulting team can help ensure that your EV infrastructure is built to enhance EV charging resiliency during natural disasters. Our consultants have more than 35 years of combined experience evaluating emerging energy technologies and supporting utility R&D programs to validate tech performance and improve speed to market and key performance indicators.
Phase 4: Cruising
You’re focused on market transformation and engaging with customers. You’re figuring out which customers to focus on for these initiatives. And you’re attempting to forecast grid impacts from increased EV adoption and EV charging.
Resources to help you transform the market
EV sales dropping? Consumer insights tell us what we’re doing wrong and how to fix it
E Source delivers road map to overcome major barriers to adoption of electric vehicles
Enhance your mobility strategy with a robust transportation electrification plan
And if you’re a member of certain E Source services, you can access these additional resources:
Refine your EV programs and customer outreach
Research and advisory
The E Source Mobility Service can help you benchmark your current program against other EV programs to reveal opportunities for enhancement.
Consulting
Our design thinking Using design thinking and ethnographic research, our consulting team can help you advance your campaign strategies with messages that are tailored to the right customers. And we’ll help you create a solid implementation strategy.
Data science
With E Source OneInform, build and match the right programs with the right participants in a distributed grid environment, using the power of our data science services to capture a deep understanding of how individual customers can engage with the utility to optimize program outcomes.
Meet our experts
Luke Beckett
Decarbonization, Distributed energy resources (DERs), Demand-side management (DSM), End-use and emerging technology topics
See bio
Rachel Cooper
Customer engagement, Customer satisfaction, Electric vehicles (EVs), Segmentation, Voice of the customer (VOC), Voice of the utility (VOU)
See bio
Steven Day
Electric vehicle (EV) programs, Electrification, Electric vehicle supply equipment (EVSE), Hybrid vehicles and plug-in hybrid electric vehicles (PHEVs)
See bio
Will Gifford
Data science, Customer personas, Time-of-use (TOU) pricing programs, Electric vehicles (EVs), Evaluation, measurement and verification (EM&V)
See bio
Michael Hartnack
Distributed energy resources (DERs), Renewable energy, Demand response (DR) programs, Electric vehicles (EVs)
See bio
Jesse Hitchcock
Low- or moderate-income customers, Energy equity, Electric vehicle (EV) programs, Demand-side management (DSM), Retrofit programs, Provincial policies, Electric vehicles (EVs)
See bio
Sam Jaffe
Electric vehicle (EV) programs, Electric vehicle supply equipment (EVSE), Hybrid vehicles and plug-in hybrid electric vehicles (PHEVs)
See bio
Bryan Jungers
Electrification, Renewable energy, Emerging technology programs, Electric vehicles (EVs)
See bio
Lisa Schulte
Chat, Customer engagement, Customer experience, Customer satisfaction, Customer transactions, Voice of the customer (VOC), Mobile interactions
See bioReady to embark on your electric transportation journey or take the next step with your EV strategy?
Provide your email address and we’ll schedule a time to discuss your needs.