How COVID reshaped social media for utilities
May 12, 2021 | Tracy Gehrts | 3 min read
Customer needs and preferences have been forever changed by the COVID-19 pandemic. We’ve pulled together a few ways the pandemic has reshaped the social media landscape for utilities and how to best move forward to connect with customers.
How using ethnographic research and design thinking ensures program success
May 5, 2021 | Sara Patnaude | 2 min read
Putting customers’ needs first when building or revamping your programs will make sure that your offerings resonate with customers and meet their needs. Find out how E Source ethnographic research can bring you closer to your customers and help you meet your goals.
E Source award season: Submit your ad campaigns or customer or employee initiatives today!
April 26, 2021 | Sara Patnaude | 4 min read
It’s award season! If you’ve got work from the past year you’re proud of (and we know you do!), consider entering the E Source Utility Ad Awards Contest or Achievements in Customer and Employee Experience to get the recognition you deserve.
E Source hot topics: Hybrid direct-install programs and low- and moderate-income customers
April 21, 2021 | Sara Patnaude | 3 min read
E Source hot topics for April 2021 are hybrid direct-install programs and low- and moderate-income customers. Now through the end of the 2021 E Source Forum, if your utility subscribes to at least one research service, you can get access to six pieces of free content outside your membership.
Introducing PowerTalking, an E Source podcast
April 13, 2021 | Jeremy Fischer | 1 min read
We’re excited to launch our new podcast, PowerTalking, where we’ll be chatting all things energy with various utility experts and energy nerds. Every other month, we’ll bring you a new episode chock-full of utility news, trends, and recommendations.
Utility moneyball: How E Source OneInform helps you make data-driven decisions
March 30, 2021 | Ted Schultz | 5 min read
Baseball season is upon us, and it provides a great metaphor for the utility sector. Two decades ago, baseball started making data-driven decisions, and it changed the game. Our launch of E Source OneInform is doing the same for utilities. Learn how you can start playing utility moneyball today!
Exclusive, limited-time offer for current members: Access six pieces of content outside of your membership
March 25, 2021 | Sara Patnaude | 2 min read
If your utility currently subscribes to just one (or a few) of our research and advisory services, you won’t want to miss this limited-time offer to see what you’re missing. From now until October 1, 2021, you can access up to six pieces of content outside of your membership at no additional cost.
COVID, one year later: Celebrating utilities’ efforts to help customers
March 17, 2021 | Sara Patnaude | 4 min read
Weaved throughout the struggles of the 2020 are successes worth celebrating. Utilities across the US and Canada worked incredibly hard to help customers, contribute to COVID-19 relief efforts, and essentially become a reliable (and possibly unexpected) source of support in a trying time.