Corporate communications
Most recent content on this topic
Solar under the shade: Helping consumers navigate solar marketing claims and deception
Patrick Woodworth | March 30, 2023
“You won’t have to pay another energy bill again!” This kind of misleading statement has been used by door-to-door salespeople to make a rooftop solar sale to a customer who can’t carry the investment. Join us for this webinar to learn more and what can be done to prevent misinformation.
Online event
Key learnings from the E Source Forum 2022
Rachel Reiss Buckley | November 9, 2022
Learn how the E Source Forum 2022 empowered utilities on their path to becoming a Sustainable Utility. Our thought leaders will share takeaways from each track and provide actionable advice related to equity, mobility, customer experience, marketing, programs, and distributed energy resources.
Online event
8 storytelling frameworks for utilities
Hailey Walker | September 30, 2022
Storytelling is an important tool to help your utility connect with its residential and business customers’ values, senses, and emotions. Use these eight frameworks to get started.
Ebook
Announcing the winners of the E Source 2022 Utility Ad Awards Contest
Sannie Sieper | September 15, 2022
This press release announces the winners of the 2022 E Source Utility Ad Awards Contest. E Source recognized winners for generating impressive results in brand awareness, website traffic, and program participation, while maintaining an innovative design.
Press release
Utility Ad Awards Contest winners 2021
September 15, 2022
View the winners of the 2021 E Source Utility Ad Awards Contest.
E Source Forum 2022 is prepared to Empower the Sustainable Utility
Sannie Sieper | August 3, 2022
This press release highlights the 35th anniversary of the E Source Forum and announces the two keynote speakers: Jennifer Montague, senior vice president and chief customer officer of NiSource, and Quinn Parker, founder and CEO of Encolor.
Press release
Design emails and newsletters your customers will read
Lisa Schulte | May 26, 2022
Customers want emails from you but how can you make sure your emails stand out in their overflowing inboxes? Learn the best ways to design engaging emails and newsletters, see utility examples from E Source Energy AdVision, and benchmark your performance against Questline’s energy industry data.
Report
How to tell customers you’re increasing rates without losing their trust
Angelica Pereira, Dannah Moore | February 13, 2025
With the cost of energy rising, it’s time to rethink your rate communication strategy so you can offer customers proactive communications before rate increases show up on their bills. Communicate the news clearly and directly, and frame it as a story where your customers play a leading role.
Ask E Source answer
E Source 2022 Utility Ad Awards Contest is now open
Sannie Sieper | April 11, 2022
This press release announces the launch of the 2022 E Source Utility Ad Awards Contest. The annual contest recognizes and rewards creative excellence in utility advertising and is open to any electric, gas, or water utility located in the US or Canada.
Press release
The energy equity framework that benefits customers, utilities, and underserved communities
Jesse Hitchcock, Liza Minor, Ben Nathan, Vince Ruggeri, Amy Schmidt, Sarah Baker, Miriam Stein | March 10, 2022
Diversity, equity, and inclusion isn’t a new concept for utilities, but there is a new energy equity movement sweeping the utility industry. In this white paper, we present our energy equity framework that will benefit customers, utilities, and underserved communities.
White paper
