Brand and reputation
Most recent content on this topic
The energy equity framework that benefits customers, utilities, and underserved communities
Jesse Hitchcock, Liza Minor, Ben Nathan, Vince Ruggeri, Amy Schmidt, Sarah Baker, Miriam Stein | March 10, 2022
Diversity, equity, and inclusion isn’t a new concept for utilities, but there is a new energy equity movement sweeping the utility industry. In this white paper, we present our energy equity framework that will benefit customers, utilities, and underserved communities.
White paper
E Source Energy AdVision helps utilities craft compelling, award-winning ad campaigns
Sannie Sieper | March 29, 2022
This press release announces the release of the newly redesigned E Source Energy AdVision. It’s now easier than ever for members of the E Source Residential Marketing Service, Business Marketing Service, and Corporate Communications Service to search for and view more than 6,700 utility ads.
Press release
E Source announces 2021 Utility Ad Awards Contest winners
Sannie Sieper | September 30, 2021
This press release announces the winners of the 2021 E Source Utility Ad Awards Contest. E Source recognized winners for generating impressive results in brand awareness, website traffic, and program participation, while maintaining an innovative design.
Press release
Utility Ad Awards Contest winners 2020
September 30, 2021
View the winners of the 2020 E Source Utility Ad Awards Contest.
What you need to know about submitting content to Energy AdVision
November 8, 2021
Utility marketing and communications professionals can submit their ad campaigns to the annual E Source Utility Ad Awards Contest. The results are shown in E Source Energy AdVision, which contains thousands of utility ads, and includes information on campaign goals, strategies, and results.
Brand storytelling on social media
Jessica Bailis | October 13, 2021
Storytelling is a powerful method for engaging customers, and social media is an effective channel to tell those stories about your brand. Join this exchange to learn about social media trends and industry best practices for storytelling.
Online event
E Source opens 2021 Utility Ad Awards Contest
Sannie Sieper | April 29, 2021
This press release announces the opening of the 2021 E Source Utility Ad Awards Contest. This year, E Source is looking for utility ad campaigns that have generated results—such as increased brand awareness, website traffic, and program participation—while also being creative.
Press release
E Source brings acquired brands under its umbrella, expands data science and consulting offerings for utilities and cities
Sannie Sieper | October 1, 2020
Utility-focused data science company E Source introduces its new logo and website, designed to bring its newly acquired companies under the E Source brand.
Press release
The electrification framework that benefits customers, the grid, and the planet
Luke Currin, Steven Day, Bryan Jungers, Bill LeBlanc, Ryan Odell, Jay Stein, Tim Stout, Kevin Andrews, Gabe Cuadra | September 8, 2020
Electrification is the increased adoption of electric end-use technologies. Utilities and governments see electrification as a way to reach their energy, climate, and sustainability goals. This E Source white paper can help organizations develop electrification strategies that benefit everyone.
White paper
E Source announces winners of the 2020 Utility Ad Awards Contest
Sannie Sieper | September 8, 2020
This press release announces the winners of the 2020 E Source Utility Ad Awards Contest. We recognized this year’s top utilities for creativity as well as demonstrated success in areas such as increased brand awareness, website traffic, and program participation.
Press release
