Public
Most recent content on this topic
Brand storytelling on social media
Jessica Bailis | October 13, 2021
Storytelling is a powerful method for engaging customers, and social media is an effective channel to tell those stories about your brand. Join this exchange to learn about social media trends and industry best practices for storytelling.
Online event
Applying VOC strategies to transform every customer journey
Sara Patnaude | June 24, 2021
As customer expectations and demands continue to change, utilities need to design and implement customer journeys that reflect their needs, wants, and preferences. Wondering where to begin on the customer-journey transformation? Ethnographic research may be your answer.
Newsletter
The past, present, and future of demand response
Jeremy Fischer | June 7, 2021
In this PowerTalking episode, host Bryan Jungers is joined by Rachel Buckley, vice president of Enterprise Strategy and Product Development at E Source, and Mark Martinez, senior portfolio manager of emerging markets and technology at Southern California Edison, for a chat about demand response.
Podcast
4 steps to getting started with building electrification
Rachel Reiss Buckley | May 25, 2021
By offering building-electrification programs to customers, utilities can increase the adoption of electric end-use technologies inside buildings. But where do you begin with these programs? Look to our four steps to getting started with building electrification for inspiration.
Newsletter
E Source opens 2021 Utility Ad Awards Contest
Sannie Sieper | April 29, 2021
This press release announces the opening of the 2021 E Source Utility Ad Awards Contest. This year, E Source is looking for utility ad campaigns that have generated results—such as increased brand awareness, website traffic, and program participation—while also being creative.
Press release