Marketing campaigns
Most recent content on this topic
E Source delivers road map to overcome major barriers to adoption of electric vehicles
Sannie Sieper | August 25, 2020
This press release describes the research E Source conducted for the Colorado Energy Office. The Colorado Electric Vehicle Education and Awareness Roadmap identifies barriers to electric vehicle adoption and highlights messaging strategies that will help the state overcome such hurdles.
Press release
The winners of the 2020 E Source Utility Ad Awards Contest
Jessica Bailis | September 8, 2020
This year, E Source encouraged utilities to submit their most effective and creative marketing campaigns across six categories. Join this web conference as we recognize the winners of the 2020 E Source Utility Ad Awards Contest.
Online event
E Source and Claritas join forces to help energy and water companies create more-powerful marketing campaigns through superior customer data
Sannie Sieper | June 10, 2020
This press release announces a new partnership between E Source and Claritas that will help energy and water utilities enhance traditional program designs and create powerful, targeted marketing campaigns.
Press release
E Source announces 2020 Utility Ad Awards Contest
Sannie Sieper | April 29, 2020
This press release announces the opening of the 2020 E Source Utility Ad Awards Contest. This year, E Source is looking for utility ad campaigns that have generated results—such as increased brand awareness, website traffic, and program participation—while also being creative.
Press release
How are utilities encouraging water conservation awareness?
Jessica Bailis | September 4, 2019
Wondering how to get your residential customers to save water? In this Ask E Source answer, we highlight several clever approaches, including those from SRP, Fort Collins Utilities, and Minnesota Energy Resources. We also include social media posts and utility web pages that will inspire you.
Ask E Source answer
What are the best ways to reach business customers through community-based marketing and events?
Jessica Bailis | June 5, 2019
Community-based marketing and events are effective ways to engage your business customers. In this answer, we explain the benefits of community-based marketing, show you how to expand your multichannel marketing approach and use testimonials, highlight utility examples, and make recommendations.
Ask E Source answer