Corporate Communications Service
Most recent content on this topic
Forum Video: SaskPower's Winning Combo of Analog and Digital Marketing
Joy Herbers | February 26, 2019
At the 2017 E Source Forum, Todd Lazurca, manager of communication services at SaskPower, talked about blending analog and digital content to create experiences for customers. Watch a video excerpt of Lazurca's Forum session to learn more about the utility's successful safety campaigns.
Report
Innovation Showcase: Focus on Blue Pillar
Matthew Burks | August 22, 2018
The third presentation in the Innovation Showcase series of the E Source Utility Innovation Partners Program features the CEO of Blue Pillar. Don't miss this opportunity to learn how Blue Pillar is helping businesses become more energy efficient, resilient, and self-sufficient.
Online event
Total planned DSM spending will decline through 2020
Liza Minor, Rachel Reiss Buckley | July 17, 2018
Utilities have significantly increased demand-side management (DSM) program spending in the past decade, but based on market data found in E Source DSM Insights, we expect overall spending to decrease from 2018 through 2020.
Newsletter
Embrace empathy in utility bill communications
Joshua Sorensen, Hailey Walker, Paige Martin Cox | December 6, 2023
By understanding customers’ emotions at different billing touchpoints, your team can better communicate about high bills, rate increases, and billing assistance programs. In this report, we offer tips to create more-empathetic messaging in bill communications to low- and moderate-income customers.
Report
How are utilities engaging customers on social media?
Heather Hilgenkamp, Cory Coggins | June 20, 2018
The 2018 E Source Social Media Survey revealed which social media channels utilities are using to connect with their customers as well as the most successful techniques utilities have developed for boosting engagement on social media. Check out our infographic to learn more!
Report
Are we getting utility bill designs all wrong?
Bill LeBlanc | June 13, 2018
Sign up for E Source's upcoming bill redesign web conference on June 26, 2018, to learn how to better design your utility bill to serve customers' needs. We'll discuss our recent ethnographic market research, customer-centric design-thinking approaches, and more.
Newsletter
Incorporating emerging technologies into your programs
Bryan Jungers | June 21, 2018
Every new technology must cross the “chasm of death” before it can take off and penetrate the market at scale, according to Brian Barnacle of Energy Solutions. Watch this excerpt from the 2017 E Source Forum to learn more about the difficulties and opportunities associated with market development.
Report
Innovation Showcase: Focus on Virtual Peaker
Matthew Burks | June 19, 2018
This second presentation in the Innovation Showcase series of the E Source Utility Innovation Partners Program features Virtual Peaker, a real-time control system in the cloud that operates and optimizes any smart device.
Online event
Radically redesign your utility’s customer bill using design thinking
Bill LeBlanc | June 26, 2018
Through recent ethnographic research, E Source revealed major conflicts between how utilities design their bills and the information customers want. We've transformed the bill redesign process and are looking for utilities to partner with us for their redesign efforts. Sign up to learn more.
Online event
Innovation Showcase: Focus on ConnectDER
Matthew Burks | May 23, 2018
This first presentation in the Innovation Showcase series of the E Source Utility Innovation Partners Program features ConnectDER products, which the company promises will reduce logistical issues during solar and other distributed energy resources installation.
Online event
