Corporate Communications Service
Most recent content on this topic
2020 trends in social media
Anna Nixon | February 25, 2020
If you want to remain relevant and engage with your customers on social media platforms, you have to keep up with social media trends. But we know that’s a daunting task. So we did the work for you.
Report
What does the future of the utility industry look like?
Wayne Greenberg | December 11, 2019
At the 2019 E Source Forum, we tackled some of the biggest issues facing utilities today, and we invited a few big names to the stage to share their views and, hopefully, spur our utility audience to action with an eye toward the future.
Newsletter
Designing incentives and technology roadmaps for beneficial electrification
Ryan Odell | December 3, 2019
You've heard about the benefits of electrification to utilities, customers, and the environment. Now join us for the second web conference in our two-part series to learn about the incentives, economic tests, and technologies that can support your beneficial-electrification efforts.
Online event
How generational differences influence energy attitudes and communications
Kym Wootton | December 11, 2019
The era we grew up in influences our views. How do millenials, Gen Xers, and boomers communicate and learn at work? Our closing plenary highlighted the remarkable and entertaining insights from Dr. Elisabeth Nesbit Wagner’s research and expertise in generational differences and corporate culture.
Report
Taking a stance: How carbon-free commitments affect your brand and your business
Shelby Kuenzli | January 8, 2020
After her 2019 Forum session, we asked Idaho Power’s Melissa Thom a few questions about her presentation. She discussed how she manages her utility’s social media, including dealing with mixed opinions on carbon reductions and integrating customer feedback.
Report
What can storytelling do for your brand and business?
Luke Currin | December 11, 2019
How can you tap into the power of storytelling to connect customers with your brand in meaningful, lasting, and valuable ways? This session focused on the types of stories utilities can tell and how to deliver them to customers and the public.
Report
Who cares about climate? Your customers do, and they want you to care too
Bill LeBlanc, Wayne Greenberg | November 21, 2019
In these videos from our 2019 E Source Forum keynote, Yale's Dr. Anthony Leiserowitz discusses climate change trends, knowledge, attitudes, and more. Then, Xcel Energy's Alice Jackson shared why her utility has committed to an 80% reduction in carbon emissions by 2030 and a 100% reduction by 2050.
Report
Why and how you should pursue beneficial electrification
Ryan Odell | November 12, 2019
If done correctly, electrification can reduce carbon, lower rates and costs for consumers, and make the grid run more efficiently. Join us for the first web conference in our two-part series to learn why it's important to pursue a beneficial electrification strategy and how to do it right.
Online event
E Source Announces Winners of the 2019 Utility Ad Awards Contest
Sannie Sieper | September 18, 2019
This press release announces the winners of the 2019 E Source Utility Ad Awards Contest.
Press release
6 Must-Attend Sessions at This Year's E Source Forum
Jeff Stoermer | August 14, 2019
At the 2019 E Source Forum, we'll be hosting innovative sessions in six topical tracks that represent the most pressing subjects in today's energy industry: account management, customer experience, demand-side management, distributed energy resources, marketing and communications, and technology.
Newsletter
