Market research studies
Use our primary market research to better understand and interact with your customers
What we’re working on
This timeline outlines the plan for our 2026 market research projects and dashboards. More information about the studies is available from the topical sections below.
Requires participation from utilities, such as providing a customer list or completing a survey. VOC = voice of the customer. VOU = voice of the utility.
Q1 2026
Business Customer Satisfaction Study | VOC
Claritas Energy Behavior Track | VOC
Website Benchmark (secure features) | VOC
Quarterly pulse surveys | VOC
Q3 2026
US Residential Customer Insights Center | VOC
DER Insights Center—US | VOC
Customer Experience and Brand Perceptions—US | VOC
Business Customer Satisfaction Study dashboard | VOC
NEW! Business Customer Insights Survey | VOC
Quarterly pulse surveys | VOC
Q2 2026
Electric Vehicle Residential Customer Survey | VOC
Utility DER Benchmark | VOU
Customer Experience Management Survey | VOU
Quarterly pulse surveys | VOC
Q4 2026
Business Customer Insights Center
Utility Campaign Metrics and Insights
State of Utility Customer Survey | VOC
Quarterly pulse surveys | VOC
Requires participation from utilities, such as providing a customer list or completing a survey
