Since 2010, E Source has been conducting an online survey of utilities’ social media efforts to help inform the industry on social media strategy, design, and implementation, as well as to determine social media trends and common practices. This survey polls leaders in utility social media on a variety of topics, including:
If you’d like to participate, fill out the form below. We’re looking for those responsible for social media strategy and implementation at their organization.
The Social Media Survey is a biennial survey that gathers data from North American electric and gas companies. Survey questions are based on input from social media leaders, frequent Ask E Source inquiries related to utility social media efforts, and E Source expertise and knowledge of social media best practices.
If you’re a subscriber, these links will take you to the study deliverables. If you’re not currently a subscriber, you may contact us for information on membership to pertinent E Source services.