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E Source announces winners of the 2018 Utility Ad Awards Contest
PNM, Duke Energy, SMUD, ComEd capture top rankings
This press release announces the winners of the 2018 E Source Utility Ad Awards Contest.
Virtual assistants can help utilities find their voice
The market for smart speakers and virtual assistants is booming. For utilities, voice-control devices are worth paying attention to because of the smart home interconnectivity they enable as well as the unique marketing and communications opportunities they provide.
Voice control changes everything: Why utilities should care about virtual assistants
The market for smart speakers and virtual assistants is booming. For utilities, voice-control devices are worth paying attention to because of the smart home interconnectivity they enable as well as the unique marketing and communications opportunities they provide. Learn more in our white paper.
Voice-of-the-customer success: Consulting case study
Learn how E Source Consulting & Advisory Services helped a leading manufacturer of wire products for the building, energy, and original equipment manufacturing sectors create and implement a comprehensive voice-of-the-customer program that's building customer loyalty.
Optimizing a utility voice-of-the-customer program: Consulting case study
Learn how E Source Consulting & Advisory Services helped South Jersey Gas implement a comprehensive voice-of-the-customer program that increased the focus on customers throughout the utility and created an emphasis on data-driven decision-making.
Total planned DSM spending will decline through 2020
Utilities have significantly increased demand-side management (DSM) program spending in the past decade, but based on market data found in E Source DSM Insights, we expect overall spending to decrease from 2018 through 2020.
Key findings from the 2018 E Source Utility DER Strategy Benchmark
The 2018 E Source Utility DER Strategy Benchmark revealed how utilities are innovating, how key program metrics are evolving, and how you can become a trusted energy advisor by offering customers information on distributed energy resources (DERs). Check out our infographic for details.
Incorporating emerging technologies into your programs
Every new technology must cross the “chasm of death” before it can take off and penetrate the market at scale, according to Brian Barnacle of Energy Solutions. Watch this excerpt from the 2017 E Source Forum to learn more about the difficulties and opportunities associated with market development.
How are utilities engaging customers on social media?
The 2018 E Source Social Media Survey revealed which social media channels utilities are using to connect with their customers as well as the most successful techniques utilities have developed for boosting engagement on social media. Check out our infographic to learn more!
Are we getting utility bill designs all wrong?
Sign up for E Source's upcoming bill redesign web conference on June 26, 2018, to learn how to better design your utility bill to serve customers' needs. We'll discuss our recent ethnographic market research, customer-centric design-thinking approaches, and more.