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341 - 350 of 788 results
E Source announces 2019 Utility Ad Awards Contest
This press release announces the opening of the 2019 E Source Utility Ad Awards Contest. This year, E Source is looking for utility ad campaigns that have generated results—such as increased brand awareness, website traffic, and program participation—while also being creative.
How to make the billing and payment experience a positive customer touchpoint
When designing a better billing and payment experience, whether it's for residential or business customers, it's critical to look at each interaction from the customer's point of view.
What are best practices for developing customer personas?
An Ask E Source answer
In this Ask E Source answer, we share best practices for developing focused and broad customer personas within a utility.
E Source Hosts Executive Roundtable for Customer Innovation on April 16 in Boston
This press release announces the E Source Executive Roundtable for Customer Innovation, which is being held in Boston on April 16, 2019. This meeting for the executive leadership of utilities’ customer-facing departments will immerse participants in design thinking and ethnographic research.
Benchmarking DSM Savings as a Percentage of Utility Sales
Using data from E Source DSM Insights, we analyzed average portfolio savings as a percentage of sales. Our infographic shows which utilities have achieved average annual energy savings of at least 2% and is an example of how E Source can help you benchmark your demand-side management portfolio.
What are best practices for marketing paperless billing?
An Ask E Source answer
In this answer, we reveal how to overcome customer barriers to paperless billing and showcase a number of examples of effective marketing strategies.
Forum Video: SaskPower's Winning Combo of Analog and Digital Marketing
At the 2017 E Source Forum, Todd Lazurca, manager of communication services at SaskPower, talked about blending analog and digital content to create experiences for customers. Watch a video excerpt of Lazurca's Forum session to learn more about the utility's successful safety campaigns.
How design thinking can propel innovation at your utility
One of the key elements that utilities need to incorporate into their design-thinking strategy is a customer-first mentality. By putting customers first as you design new products and services for them, you'll be more successful.
Roger Woodworth Joins E Source Advisory Board
This press release announces the addition of Roger Woodworth, principal of Mindset Matters and former vice president and chief strategy officer at Avista Corp., to the E Source advisory board.
Forum 2018 Video: Why Buy-In Isn’t Enough to Create and Sustain Positive Culture Change
E Source customer-centered culture expert Eryc Eyl explains that buy-in is inadequate to drive and sustain organizational change. Find out why and learn what you need instead to lead a customer-centered transformation at your utility.