Michael Hartnack

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Michael Hartnack is a senior director for the Mobility Service, Distributed Energy Resource Strategy Service, and Technology Assessment Service. In this position, he works closely with utilities and helps them leverage electrification, decarbonization, and mobility technologies to meet their key goals. Michael also oversees all E Source engagements with nonutilities. Before joining E Source, Michael led the Neural Grid and Advanced Transmission and Distribution Technologies research solutions at Guidehouse Insights (formerly Navigant Research).

Joel Westvold

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Joel Westvold, PMP, specializes in supporting business development and growth while continuing to support smart utility technology implementation projects. His 30 years of experience include serving as a senior manager for Portland General Electric and an executive manager for a technology solutions provider. Joel has led teams of engagement directors and project managers to deliver nearly 100 smart grid projects, including several projects with more than 1 million meters or endpoints.

Jesse Hitchcock

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Jesse Hitchcock researches regulatory, policy, and program innovations that help utilities advance distributed energy resources (DERs) cost-effectively and at scale. She’s particularly focused on EV load management and performance-based ratemaking. She’s also interested in examining how these innovations can advance equity by creating benefits to all customers and society, leveraging her certification in DER benefit-cost analysis from the National Energy Screening Project.Before joining E Source, she led client engagement and policy for EnergyX Solutions.

Kyle Rodriguez

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Kyle Rodriguez specializes in researching utility advertisements, campaigns, and social media. He advises utility clients on enhancing customer engagement using data and feedback. His work includes writing reports such as the monthly review of the top performing social media posts, guiding clients through advisory calls, speaking at the E Source Marketing and Communications Clubs, and assisting with events like leadership councils, webinars, and industry conferences.

Laurie Day

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Laurie Day uses her research skills and passion for customer experience to help utilities better serve their customers. She manages the Customer Engagement Solutions team. Prior to joining E Source, Laurie was the director of customer success at a tech start-up that brought the voice of residents and businesses into local government decision-making. She has a BA in communications with a focus in public relations from Miami University in Ohio.

Angelica Pereira

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Angelica Pereira advises utilities and municipalities on how they can improve and optimize engagement for their residential, small and midsize business, and commercial and industrial customers. She leads the product development of the E Source marketing and communications services in Research and Advisory. Prior to working at E Source, Angelica led business development and marketing efforts at EnergyX Solutions, a software company that helps utilities in the US and Canada run their energy efficiency programs for residential and small business customers.

Ben Campbell

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Ben Campbell leads the Battery Next research and advisory service at E Source, where he helps utilities, OEMs, and investors navigate the rapidly evolving EV and energy storage landscape. He oversees a team of analysts and data scientists focused on forecasting EV demand, assessing emerging technologies, and developing data-driven insights that inform client strategy and investment decisions.Ben brings deep expertise in battery technology, EV market dynamics, and product strategy, combining technical understanding with a pragmatic view of how innovation reaches scale.

Brenna Raeder

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Brenna Raeder manages E Source TE Insights, researches transportation electrification planning, and collects data for E Source demand-side management (DSM) tools. She started as an intern updating E Source DSMdat. Before joining E Source, Brenna worked as an intern at Eco-Cycle researching and writing about state policies that could create new markets for recycled materials. Brenna received a BA in economics with a minor in English literature from Denison University.

Zach Ahlers

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Zach Ahlers manages data production for the E Source Measure Insights tool, a repository of technical reference manuals. He also assists with research for the Customer Energy Solutions team. Before working at E Source, Zach did social media analytics, model validation, and audience creation for Wiland. He graduated from Regis University with degrees in mathematics and computational physics before getting a masters in statistics from Kansas State University.

Isabel Szendrey

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Isabel Szendrey helps water utilities understand and manage their water losses. Since 2008, she has been involved in the planning, development, and analysis of cost-effective nonrevenue water reduction strategies considering operational feasibility. Prior to joining WSO, which E Source acquired in 2021, Isabel served as executive adviser to the executive president of the Puerto Rico Aqueduct and Sewer Authority. She earned a BS in civil engineering and an MSE in environmental processes engineering from Johns Hopkins University.