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How can residential customers lower their winter heating bills?
Joshua Sorensen, Robbie Johnson | November 27, 2023
We offer tips on how residential customers can lower their energy use and save money on heating this winter. We cover measures that customers can do themselves to keep heat in and the cold out. And we list other measures that contractors can do for them.
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How to tell customers you’re increasing rates without losing their trust
Angelica Pereira, Dannah Moore | February 13, 2025
With the cost of energy rising, it’s time to rethink your rate communication strategy so you can offer customers proactive communications before rate increases show up on their bills. Communicate the news clearly and directly, and frame it as a story where your customers play a leading role.
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How do you educate utility customers about energy efficiency?
Shelby Kuenzli, Laura Gardner | August 5, 2020
From model homes showcasing the latest efficiency technologies to community events, exhibits, website articles, social media posts, and statewide school curricula, utilities use old-school and new-school methods to teach customers about energy efficiency.
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How efficient are whole-house fans compared to ceiling fans?
Essie Snell | December 12, 2019
In this answer, we explain the difference between whole-house fans and ceiling fans, compare their pros and cons related to energy efficiency, and offer advice on how they can interact with each other to maximize energy savings.
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Which utilities have the top-performing gas low-income programs?
Kate Merson | January 7, 2020
To get a sense for which utilities are running effective low-income gas programs, we used E Source DSM Insights to benchmark eight utilities. In this Ask E Source answer, we highlight three successful low-income gas portfolios and share the secrets to their success.
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What are some ways to use gamification to encourage energy efficiency?
Brysen Daughton | April 1, 2020
Are you looking to encourage some friendly competition in your neighborhood programs? In this answer, we highlight four programs that used gamification to engage communities in energy-saving challenges and offer resources that can provide ideas for adding a competition component to your programs.
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Are advanced low-e window films valuable for DSM programs?
Jay Stein | November 5, 2019
Although multipane windows are far more energy efficient than single-pane windows, their high cost prohibits widespread use. In this answer, we provide details on new low-e window films and explain why they’re superior to traditional window films for reducing heat loss.
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How are utilities encouraging water conservation awareness?
Jessica Bailis | September 4, 2019
Wondering how to get your residential customers to save water? In this Ask E Source answer, we highlight several clever approaches, including those from SRP, Fort Collins Utilities, and Minnesota Energy Resources. We also include social media posts and utility web pages that will inspire you.
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What are the best ways to reach business customers through community-based marketing and events?
Jessica Bailis | June 5, 2019
Community-based marketing and events are effective ways to engage your business customers. In this answer, we explain the benefits of community-based marketing, show you how to expand your multichannel marketing approach and use testimonials, highlight utility examples, and make recommendations.
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How should we communicate about our transition to renewables?
Jessica Bailis
Are you starting to shift to renewables but don't know how to tell customers that the transition takes time? Take a look at our examples from utilities that use websites, white papers, social media, and TV ads to educate their customers about balancing resources on the grid.
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