Welcome to the E Source blog! Our staff will share insights and observations about life at E Source, our events, our research, and other fun stuff.
Bring da Noise, Bring da Funk: Lessons from Global Retail Energy Markets
July 25, 2016 | Sarah Howie
Whether we’re talking creative rate design and promotion, business model exploration, rewards programs, or just zany advertising, retail players have helped push the envelope in the energy conversation—and regulated utilities can reap the benefits! Learn how at the 2016 E Source Forum.
Transforming Utility Culture: Improving Safety, Customer Experience and Innovation
July 22, 2016 | Eryc Eyl
If you Google “how to transform company culture,” you’ll get nearly 4 million results. A shocking number of those are “4 steps,” “5 tips,” or “10 principles” of culture change. But is it really that simple? Find out at an informative, challenging, and inspiring E Source Forum session.
Help Me, Help You: How Utilities Are Using Digital Advertising Channels to Connect Customers with Trade Allies
July 18, 2016 | Sarah Howie
There’s a job to be done, and you know who can do it. But do your customers? For many utilities, one of the most effective ways to bridge the gap between customers and trade allies is through digital channels. Check out who's making digital waves and how.
"Pikachu Is Not Worth Your Personal Safety"
July 14, 2016 | Luke Currin
We've heard some crazy stories since the launch of Pokémon GO. Well, utilities have taken to social media to urge players to use common sense and stay away from dangerous electrical equipment and power plants. But utilities are also engaging with players in fun and productive ways.
How the Next Wave of Commercial Lighting and Building Controls Technologies Can Deliver Deeper Savings for Utilities
July 13, 2016 | Bryan Jungers
Is lighting the next promising delivery mechanism for wider building controls, automation, and Internet of Things capabilities? It certainly seems to present fewer barriers to entry, especially for small and midsize business customers. Join us at the 2016 E Source Forum to learn more!
Need Customer Experience Expertise? Look No Further!
July 11, 2016 | Felicity Tucker
Meet our Customer Experience research team members! They’re here to help you optimize your customers’ experience through customer experience project planning and strategy, employee engagement, change management, self-service, and more.
A Seamless Website Experience: Leveraging the Website as a First-Choice Channel
July 8, 2016 | Haley Kaiser
Optimizing a customer’s interaction with a website feature like Energy-Use Analysis is important for utilities to think about, especially when implementing an omnichannel strategy. This can be done by housing energy-use information in one place so it’s easy for customers to find and take action on.
Recycled Refrigerators, Novel Ideas
July 6, 2016 | Sam Wallach Hanson - Research Intern, Demand-Side Management Practice
Worried about the future of your refrigerator-recycling program? It's possible to make it cost-effective again with a little innovation, and we've got the know-how to help you get the job done.
“I Got This”: Empower Your Customers to Self-Serve During Outages
June 30, 2016 | Luke Currin
When storms knock the power out, self-service systems like online tools or automated text messages can empower utility customers with information and control. Check out three new E Source reports to learn how to design, optimize, and market these offerings that help customers help themselves.