Paige Martin Cox brings the voice of the customer and the voice of the utility to in-house research experts and E Source members. She specializes in the Claritas Energy Behavior Track Study, the E Source Residential Customer Electrification Survey, and the Canadian Residential Customer Insights Survey. Beyond these surveys, her expertise includes survey design and sampling, quantitative research, statistical data analysis, and segmentation. In her previous position, Paige was a strategic analyst for a market research firm where she analyzed research from focus groups, intercepts, and online and telephone surveys. Her clients included the utility, advertising, healthcare, finance, legal, and consumer goods industries. Paige received a BS in marketing management from the University of Alabama at Birmingham and an MBA from Mississippi State University.