Sara Patnaude is responsible for the E Source blog, case studies, and all other marketing collateral. Prior to joining E Source, Sara was the content and event specialist for Energy Federation Inc. (EFI) where she led the strategy for the blog, social media, and collateral. She also planned logistics for EFI’s presence at all conferences and events. Sara graduated from Framingham State University in Massachusetts with a BA in English and communications.

Content by this author

Are residential utility customers ready to buy electrification technologies?

Liza Minor, Sara Patnaude
January 12, 2022

Looking for ways to boost customer adoption of electrification technologies? In this blog post, we explain which residential customer personas are likely to buy electrification technologies and how to address their top motivations and barriers through targeted messaging.

The new batterification macrotrend and our battery market forecast

Sara Patnaude
December 6, 2021

Batteries are playing a huge role in the global energy transition and are growing at a record rate. But how will this affect utility programs? This is all part of a macrotrend we’re keeping an eye on and have been referring to as batterification.

How utilities are structuring effective incentives for battery storage

Sara Patnaude
December 2, 2021

While still a new concept to some, more and more utilities are offering battery storage programs to their customers as market opportunities grow. So, what kinds of programs are these utilities offering and how are they getting customers on board?

Designing a battery incentive that benefits customers, utilities, and the rate base

Sara Patnaude
November 23, 2021

As behind-the-meter battery programs become more established, utilities are wondering how their peers are structuring consumer incentives. Check out this blog post for insights, courtesy of a panel session at the E Source Forum 2021.

6 DSM program types that benefit from AMI

Beth Fitzjarrald, Sara Patnaude
November 3, 2021

Utilities typically install advanced metering infrastructure (AMI) to reduce operational costs. But AMI can also enable or enhance demand-side management (DSM) programs. Here’s the inside scoop on six DSM programs that benefit from AMI.