Lisa Markus is a thought leader in making clean energy more accessible. She has spent more than 20 years consulting in the utility, financial services, heath care, and insurance industries. In that time, Lisa has worked to make retirement, financial, food, and energy security more inclusive. She is author of the book Living a Blessed Life: Walking in Faith, Growing in Wealth and the white paper Creating Inclusion in the Financial Services Industry. Prior to joining E Source, Lisa held strategic positions at DTE Energy, Southern California Edison, and Farmers Insurance. She has an MBA from Michigan State University and is a Prosci-certified change management expert.

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Redefining the Low-Income Customer Experience

Lisa Markus
May 16, 2019

Join us for this one-hour web conference to learn how companies use market research, segmentation, customer journey mapping, innovative marketing techniques, and internal alignment to better understand and support low-income customers.