Innovative residential rate design and pricing

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This E Source market research study provides utilities with critical customer insights as they consider changes to residential rate structures and pricing options. It delivers detailed data and segment-level information on customers' knowledge of and willingness to accept various rate structures; opinions on solar incentives and net metering; and interest in certain behind-the-meter technologies and associated pricing options.

Strategic electrification: Insights to spark your interests

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During the 2018 E Source Forum session Strategic Electrification and the Next Generation of Efficiency Programs, we polled the audience about marketing strategic electrification. The results showed that 69% of respondents had already started or are planning to start marketing strategic electrification to their customers. Our infographic shows you the drivers, cost-favorability, and technological areas of focus utilities are looking at.

Will legacy car companies ever truly embrace EVs?

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In our inaugural episode of E Source PowerTalking, host Bryan Jungers chats with E Source’s chief instigation agent Bill LeBlanc and electric vehicle (EV) advocate Chelsea Sexton to answer some questions around EV trends.

How our heartbeats can help create better EV ads

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Host Bryan Jungers, director of mobility at E Source, talks with Laura Beavin-Yates, vice president of customer success for Immersion Neuroscience, and Rachel Cooper, director of E Source Market Research, to learn about a collaboration between Immersion Neuroscience and E Source that produced some exciting and useful results.