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An Ask E Source answer
When a contact center representative (CSR) assumes a caller’s gender based on the sound of their voice, it can lead to confusion and poor customer service. Find out how to train your CSRs to be more gender inclusive and better support customers.
Debating data science and ethnographic research
In this episode of PowerTalking, we hear from Ted Schultz, E Source CEO, and Adam Maxwell, a managing director of E Source Management Consulting, as they compare the merits of ethnographic research and data science.
Data science case study
Learn how E Source helped a utility in the Pacific Northwest increase program performance by 51% with a data science approach.
An Ask E Source answer
In this Ask E Source answer, we share best practices for developing focused and broad customer personas within a utility.
Through the 2018 E Source Residential DER Customer Market Research, we asked customers in the US and Canada about their distributed energy resource (DER) technologies and their interest in them. From this, we developed 12 DER technology customer personas to consider during your portfolio design.
Take a peek into the daily life of millennials and Gen Z. Technology, apps, the internet—these are ingrained in the habits of the next generation of utility customers and employees. We’ve invited several of these next-gen customers to tell us how they use technology and what it means for utilities.
E Source has been working with three utilities and the Edison Electric Institiute to use the E Source Audience of One solution to precisely identify cohorts within the low- and moderate-income (LMI) population and align those cohorts with specific treatments and engagement approaches.