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Consulting case study
Learn how E Source Management Consulting helped Nashville Electric Service redesign its residential and business bills to become more modern and visibly appealing and to address customer pain points.
E Source is now accepting submissions for the top utility advertising campaigns
This press release announces the launch of the 2023 E Source Utility Ad Awards Contest. The annual contest recognizes and rewards creative excellence in utility advertising and is open to any electric, gas, or water utility located in the US or Canada.
Content strategy guides how you create and manage content to meet customer needs and support business objectives. You can produce content without a strategy, but it will be inconsistent and without purpose. To build and mature your utility’s content strategy, we recommend taking these seven steps.
An Ask E Source answer
With the cost of energy rising, it’s time to rethink your rate communication strategy so you can offer customers proactive communications before rate increases show up on their bills. Communicate the news clearly and directly, and frame it as a story where your customers play a leading role.
Consulting case study
Learn how E Source Consulting and Advisory Services helped Ameren develop and implement a strategy for unplanned outages. The initiative led to an improved customer outage experience, streamlined operations, and a measurable increase in customer satisfaction.
Engage customers with unique stories
Storytelling is an important tool to help your utility connect with its residential and business customers’ values, senses, and emotions. Use these eight frameworks to get started.
View the winners of the 2021 E Source Utility Ad Awards Contest.
Con Edison; Consumers Energy; Southern Company Gas; Memphis Light, Gas and Water; SDG&E; and PNM among utilities with top-ranked ads
This press release announces the winners of the 2022 E Source Utility Ad Awards Contest. E Source recognized winners for generating impressive results in brand awareness, website traffic, and program participation, while maintaining an innovative design.
We give suggestions for how residential customers can save energy and lower costs during hot spells or the summer months. We have ideas for keeping the heat out, limiting activities that create heat, and efficiently using air conditioners.
Welcome to the E Source style guide and word list. We created these resources to help E Source employees write clear and consistent content across the E Source website. By publishing these resources publicly, we hope to inspire utilities in their style guide creation.