Creating intentional experiences for unmanaged business accounts: An Account Management Network and CX strategy crossover event

April 29, 2024 | 10:00 am - 11:00 am EST

NOTE: This event has already taken place. See below for event description.

Join your peers in account management and customer experience (CX) for a discussion on how to improve the experience of unmanaged accounts. We’ll highlight the unique needs of small and midsize business (SMB) customers and discuss how utilities often struggle to serve them in a cost-effective, personalized way. We’ll look at how utilities are tiering their business customers and share engagement and digital strategies that can help you provide a great CX without the cost of an assigned account manager.

This discussion will cover:

• The effects of postpandemic trends on business customer segmentation
• Key insights from the E Source Business Customer Satisfaction Study and Account Management Assessment related to SMB customer trends
• A new option for members of the E Source Customer Experience Strategy Service to participate in the Business Customer Satisfaction Study
• Recommendations from E Source experts for serving unmanaged accounts

And we’ll be sure to leave ample time for questions, open discussion, and sharing.
This event is a joint meeting of our monthly Account Management Network and our bimonthly CX exchange. Both of these event series offer networking and discussion with other utility professionals around trending topics.
Moderators:
Eryc Eyl, Senior Solution Director, Customer Experience, E Source
Scott Poole, Executive Consultant, E Source

Questions about this event? Send us a message.