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Utility demand response is moving from traditional one-way direct load control programs to flexible, dynamic approaches that meet grid needs, maintain high customer satisfaction, and support increased adoption of renewables. We’ve identified five trends that are leading this transition.
We found that utilities and customers like electric vehicle (EV) time-of-use (TOU) rates, but customers don't like the phrase "time of use." In this e-book we summarize our research on TOU rates and customers’ perceptions of them. We also tell you how to improve your TOU rate.