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11 - 20 of 142 results
Which customers are likely to buy an EV within the next five years?
Findings from the 2023 Electric Vehicle Residential Customer Survey
Utilities need to know more about future EV buyers to design effective marketing campaigns that reach them. Our latest report delivers insights on the next wave of EV buyers.
Use data and collaboration to ensure the success of your crisis communications plan
With storms becoming more prevalent and severe, teams must collaborate to deliver accurate and prompt communications to customers, but it can be challenging to coordinate the flow of information. We explain how solutions from E Source Data Science and the Corporate Communications Service can help.
How to communicate to customers about wildfire risk and prevention
Utility and customer strategies for wildfire mitigation and readiness
Learn how you can improve customer experience and reduce wildfire risk by openly communicating with your customers about your utility’s wildfire safety plans. Show customers what you’re doing to prevent fires and empower customers to do their own wildfire mitigation and preparation.
E Source Utility Ad Awards Contest submission terms
Read the submission terms for the E Source Utility Ad Awards Contest.
How to design seasonal messaging and communicate energy-saving tips
Energy efficiency is always in season. But when extreme high and low temperatures hit in summer and winter, utilities’ messaging machines go into overdrive. Check out our tips for designing seasonal messaging that connects with all customers.
Key highlights and memorable moments from the 2023 Forum
The engagement and enthusiasm that was seen at the E Source Forum 2023 reaffirmed our industry’s dedication to continuous improvement and customer-centric innovation. In case you missed it, here are some highlights from the event.
Embrace empathy in utility bill communications
Effective customer-centric communication strategies for reaching LMI customers
By understanding customers’ emotions at different billing touchpoints, your team can better communicate about high bills, rate increases, and billing assistance programs. In this report, we offer tips to create more-empathetic messaging in bill communications to low- and moderate-income customers.
How can residential customers lower their winter heating bills?
An Ask E Source answer
We offer tips on how residential customers can lower their energy use and save money on heating this winter. We cover measures that customers can do themselves to keep heat in and the cold out. And we list other measures that contractors can do for them.
E Source commits to helping utilities address energy affordability and equity challenges for vulnerable customers
Affordability and Equity practice will help utilities better serve at-risk customers and communities
This press release announces the launch of the E Source Affordability and Equity practice, which merges best-in-class research and advisory capabilities with expertise, data science, and implementation services to help utilities better serve vulnerable customers and communities.
Highlights from the marketing and communications sessions at the Forum 2023
Utility professionals gathered at the E Source Forum 2023 to take part in marketing and communications sessions. Topics of discussion included engaging low-income customers, shaping campaigns with market research data, maintaining business customer relationships, and holding customers' attention.