Most recent content on this topic
E Source Forum 2019 Speaker Interviews
January 8, 2020
Did you miss the 2019 E Source Forum? Or did you go but missed a session or two? Watch these short video interviews of some of the Forum 2019 speakers to learn more about the technology, DSM, marketing, communications, CX, account management, and distributed energy topics they covered.
E Source and Claritas join forces to help energy and water companies create more-powerful marketing campaigns through superior customer data
Sannie Sieper | June 10, 2020
This press release announces a new partnership between E Source and Claritas that will help energy and water utilities enhance traditional program designs and create powerful, targeted marketing campaigns.
Use microtargeting techniques to achieve your energy-efficiency goals
Rachel Cooper | June 25, 2020
COVID-19 has shaken up your customers; they don’t look the same as they did six months ago. To make sure your demand-side management programs achieve your savings goals, you’ll need to resegment your residential customers. Join us to learn how E Source and Claritas can help.
E Source announces 2020 Utility Ad Awards Contest
Sannie Sieper | April 29, 2020
This press release announces the opening of the 2020 E Source Utility Ad Awards Contest. This year, E Source is looking for utility ad campaigns that have generated results—such as increased brand awareness, website traffic, and program participation—while also being creative.
What utilities can do to positively affect their communities post-COVID-19
Jeffrey Daigle | April 21, 2020
It’s time for utilities to start planning for business post-COVID-19. You’ve already responded quickly to the COVID-19 crisis, and are continually promising the safe distribution of electricity, natural gas, and water into customers’ homes and businesses. But what should you do now?
What’s your utility doing for customers, employees, and your community during COVID-19?
Joy Herbers | April 10, 2020
We’re tracking utilities’ responses to COVID-19. You’ve been doing a lot to communicate with, protect, and support your customers, employees, and community. You’re moving fast and we’re missing some admirable efforts. Add your goodwill to this public spreadsheet. And see what your peers are doing.
E Source adds predictive data science expertise through acquisition of TROVE
Sannie Sieper | February 11, 2020
This press release announces the E Source acquisition of TROVE Predictive Data Science, which delivers data-driven artificial intelligence solutions for utilities’ customer- and infrastructure-related challenges.
E Source announces acquisition of UtiliWorks
Sannie Sieper | February 5, 2020
This press release announces the E Source acquisition of UtiliWorks, a professional services advisory firm that focuses on the water, electric, and gas utility markets.
What Does the Future of the Utility Industry Look Like?
Wayne Greenberg | December 11, 2019
At the 2019 E Source Forum, we tackled some of the biggest issues facing utilities today, and we invited a few big names to the stage to share their views and, hopefully, spur our utility audience to action with an eye toward the future.
What Can Storytelling Do for Your Brand and Business?
Luke Currin | December 11, 2019
How can you tap into the power of storytelling to connect customers with your brand in meaningful, lasting, and valuable ways? This session focused on the types of stories utilities can tell and how to deliver them to customers and the public.