Programs
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Connect with utility customers like they’re an audience of one
Rachel Buckley | November 19, 2020
During COVID-19, utilities have the unique opportunity to improve how they engage with customers in a more personal and proactive way. Utilities can use quantitative and qualitative data to understand their customers as individuals—or as an audience of one—and predict which actions they’ll take.
Newsletter
How the 2020 E Source Forum helped utilities address their biggest challenges
Jeff Stoermer | October 27, 2020
As we look back on the 2020 E Source Forum, one theme stands out: change. We not only hosted the first virtual E Source Forum but also hosted the biggest Forum yet and amid COVID-19 and a changing economic and political climate. Find out which sessions were the biggest hits among utility attendees.
Newsletter
Energy in the Context of Low-Income Customers' Lives: Insights from E Design 2020 Ethnographic Research
Adam Maxwell | November 21, 2019
Low-income customers have a lot on their plate, and they're not thinking about (and often don't know about) the energy-related services utilities can offer them. Through this web conference, you'll encounter video and audio clips of low-income customers talking about their energy challenges.
Virtual event
How can I build trust with SMB customers?
Jessica Bailis
In this Ask E Source answer, we share data insights into how small and midsize business customers view energy-efficiency programs, types of initiatives that build trust, and examples of how other utilities have used marketing campaigns.
E Source answer
DSM Budget Trends Through 2020
Liza Minor | June 14, 2019
As state and federal energy-efficiency policies are changing and measure baselines are rising, utilities are shifting their demand-side management budgets to find more cost-effective savings opportunities. In this report, we use data from E Source DSM Insights to track budget trends through 2020.
Report
How Design Thinking Can Propel Innovation at Your Utility
Bill LeBlanc | February 20, 2019
One of the key elements that utilities need to incorporate into their design-thinking strategy is a customer-first mentality. By putting customers first as you design new products and services for them, you'll be more successful.
Newsletter
Total Planned DSM Spending Will Decline Through 2020
Liza Minor, Rachel Reiss Buckley | July 17, 2018
Utilities have significantly increased demand-side management (DSM) program spending in the past decade, but based on market data found in E Source DSM Insights, we expect overall spending to decrease from 2018 through 2020.
Newsletter