Electrification programs
Most recent content on this topic
How utilities can accelerate the EV revolution
Sara Patnaude | February 25, 2021
Currently, less than 3% of households own an electric vehicle (EV). But what can utilities do to accelerate EV adoption? We think approachable advertising and strategic segmentation are the best places to focus your EV efforts.
Newsletter
The electrification framework that benefits customers, the grid, and the planet
Kevin Andrews, Gabe Cuadra, Luke Currin, Steven Day, Bryan Jungers, Bill LeBlanc, Ryan Odell, Jay Stein, Tim Stout | September 8, 2020
Electrification is the increased adoption of electric end-use technologies. Utilities and governments see electrification as a way to reach their energy, climate, and sustainability goals. This E Source white paper can help organizations develop electrification strategies that benefit everyone.
Report
The electrification framework that benefits customers, the grid, and the planet
Kevin Andrews, Gabe Cuadra, Luke Currin, Steven Day, Bryan Jungers, Bill LeBlanc, Ryan Odell, Jay Stein, Tim Stout, Courtney Welch | June 16, 2020
Electrification, or the increased adoption of electric end-use technologies, isn’t a new trend, but the idea is undergoing a renaissance. This time, the focus has significant though nuanced differences from prior waves of electrification. In this report, we present our electrification framework.
Report
