Beth Fitzjarrald combines her physics training and passion for behavior science to analyze energy-efficiency and demand-response programs and to consult with utilities on how to design and implement those programs. She researches behavioral programs and strategies and manages the Customer Energy Solutions research team at E Source. Prior to joining E Source, Beth helped design and manage the Boulder County EnergySmart program. She holds a BA in physics from Colorado College and an MS in environmental studies from the University of Colorado at Boulder.
Beth Fitzjarrald
Director, Customer Energy Solutions
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Topical expertise
Low- or moderate-income customers
Multifamily residences
Single-family residences
Online marketplace
Audit programs
Behavioral programs
Content by this author
6 DSM program types that benefit from AMI
November 3, 2021
Utilities typically install advanced metering infrastructure (AMI) to reduce operational costs. But AMI can also enable or enhance demand-side management (DSM) programs. Here’s the inside scoop on six DSM programs that benefit from AMI.
Behavior programs showcase showdown
November 13, 2019
Can your behavior program deliver 2% savings? What about 3%, 5%, or even 10%? BGE’s Amanda Janaski and OUC’s Ebony Whitby answered a few of our questions about alerts, prepaid billing, and other new behavioral strategies after our E Source 2019 Forum session.
Big Behavior Savings Drive Big Behavior Spending
July 18, 2019
Utility behavior programs such as home energy reports are making a big difference on customer energy bills and helping utilities reach increasingly aggressive energy-savings goals. What makes them so popular and effective? We've been tracking these programs for years and can share our insights.