Utility Ad Awards Contest winners 2024

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An independent group of judges selected the winners based on message, creativity, results, call to action or brand connection, and overall impression. We honored the winners at a special awards session at the E Source Forum 2024.


Affordability and equity

First place: Independent Electricity System Operator

Home heating hero

Download 2024_home_energy_hero.pdf

Second place: SoCalGas

California alternate rates for energy


Brand and sustainability

First place: Tampa Electric

Your neighbor Mr. Sun

Second place: First Energy

Light the way


Energy efficiency and demand response

First place: BGE

Through and through

Second place: Idaho Power

Good energy


Energy generation and renewable energy

First place: LG&E and KU

Solar share

Second place: Alabama Power

Clean energy


Internal communications

First place: Alabama Power

Second-chance tree-trimming program

Second place: SoCalGas

Women’s recruitment


Mobility and EVs

First place: PNM

Transportation electrification program 2023

Second place: ComEd

Your future is electric

Download comed_digital_banners_your_future_electric.pdf


Safety, emergencies, and outages

First place: Austin Energy

Customer outage prep communications and education

Download 2023_ae_outageprep_billinsert.pdf

Second place: SaskPower

SaskPower farm safety

Download saspo-2714_safety_2023_rd_flight_1_lual_mockup.pdf


Self-service

First place: Evergy

YOUtility val prop evolution

Second place: Enbridge Gas

Enbridge gas meter reading

Download 2024_enb_1761_meter_reading_campaign_dh01.pdf