Download  Which of Your Residential Customers Are Going Solar and Why? (PDF)

A growing number of US residential customers are installing solar panel systems at their home. Who are these customers and what’s motivating them? This infographic highlights findings from a recent survey of 32,000 US households conducted by E Source and The Nielsen Company to better understand residential customers’ energy use and their attitudes about solar panel systems.

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Contributing Authors

Director, Market Research

Rachel Cooper is responsible for strategic planning, account engagement, team management, and project execution. She manages and oversees the...