As a member of the market research team, Cory Coggins focuses on collecting and analyzing data related to customer satisfaction, marketing, and customer experience. Prior to joining E Source, Cory got his foundation in reporting and analysis working at an advertising agency where he helped clients to optimize their digital media efforts. He received a BS in psychology with a minor in marketing from Central Michigan University.
Content by this author
The 2018 E Source Social Media Survey revealed which social media channels utilities are using to connect with their customers as well as the most successful techniques utilities have developed for boosting engagement on social media. Check out our infographic to learn more!
There are plenty of untapped customers who would be open to paperless billing, but how do you find the holdouts and more strategically target them to increase enrollments? Check out this infographic to learn more about the customers you're not targeting.
Meeting a utility key account customer's expectations is increasingly important in today's energy industry. Check out this data snapshot from the E Source Large Business Gap and Priority Benchmark 2016, where we examine areas to consider to better meet customer expectations.