Welcome to the E Source Blog! Our staff will share insights and observations about life at E Source, our events, our research, and other fun stuff.
Finding the Red Thread in Customer Segmentation
September 12, 2016 | Rachel Cooper
How can utilities optimize outreach and marketing efforts using segmentation and customer data? Join us at the Forum 2016 session "Understand, Find, and Engage Your Customers with Segmentation and Customer Data" to learn how a few standout utilities are focusing first and foremost on the customer.
Changing Behavior—for Efficiency and Waistlines
September 9, 2016 | Beth Fitzjarrald
Can't stop eating those cookies? Try moving them to the top shelf of your pantry. Simple behavior-change tools like this can help you reach your personal improvement goals, and they can also help you reach the participation and customer satisfaction goals you've set for your DSM programs.
RTU Retrofit Controls Should Be a No-Brainer for Your Commercial HVAC Programs
September 1, 2016 | Bryan Jungers
A myriad of promising field-test results and encouraging product and market developments have reinforced our early assessment: RTU retrofit controls technology represents a viable energy-saving measure for inclusion in commercial HVAC incentive programs.
Overhaul Your IVR Without Frustrating Your Customers
August 29, 2016 | Sarah Hutson
Although customer confidence in interactive voice response systems (IVRs) is low, utilities have an opportunity to surprise and delight their customers when it comes to providing a positive IVR experience. Learn how to upgrade your IVR at this year's E Source Forum!