For this year’s E Source Forum, the E Source Green Team designed a transportation challenge for employees traveling to Denver for the event. Because our office is located in Boulder, most E Sourcers live closer to Boulder than Denver. Our inaugural transportation challenge was implemented to reduce the number of miles driven by our employees to attend Forum each day.

Challenge participants were awarded points based on their mode of transportation, and the point-scale was heavily weighted toward public transportation, carpooling, and alternative-fuel vehicles. I’m proud to say that overall the transportation challenge was very successful. We had 36 participants (almost half the company) with the following results:

  • 2,067 driven miles avoided
  • 1,777 pounds of carbon dioxide avoided (equivalent to planting 25 trees)
  • $2,200 in avoided costs for E Source

I can’t begin to express how awesome these results are. For 36 people in five business days to eliminate more than 2,000 miles driven is incredible! We didn’t know what to expect when we came up with this idea, but I know everyone was thrilled. Considering that only about half of all E Sourcers participated, it’s easy to predict even greater results next year.

The Green Team used this challenge as a pilot of sorts for a potential long-term employee challenge. Because E Source continuously strives to walk the walk (read how we’re greening our new office space), the Green Team is always trying to come up with effective—and fun—ideas to help achieve that. An annual transportation challenge is a natural next step for helping reduce our overall carbon footprint.

Finally, I would be remiss if I didn’t give the winners some dap here. We had a handful of winners for two main reasons: We created distance categories because it didn’t seem fair for someone coming from Boulder to compete with someone coming from Denver, and we also wanted to reward those people who truly embodied the spirit of green transportation. So without further ado, here are your 2012 E Source Forum Transportation Challenge winners:

Not to brag or anything, but that’s a complete sweep by the Research department; maybe some other departments will show up next year (shots fired!). Be sure to congratulate the winners the next time you speak to them, and if you have any questions about how we put this challenge together, don’t hesitate to ask. We’d love to share!

Contributing Authors

Analyst, Market Research Services

Haley Kaiser conducts market research focused on customer experience, energy efficiency, and technology. She is also our research expert on e-channel...