Our research shows that 60% of US customers say they’re familiar with home energy management (HEM) technologies, but few have actually purchased an HEM system. There’s an opportunity, then, for you to educate customers who are interested in HEM on the potential benefits of the smart home, including the ability to monitor and reduce their energy use. Check out this infographic to learn which customers to target and how to reach them.

Download Educating US Customers About the Benefits of HEM (PDF)

Image of the PDF available for download. Shows that 3 in 5 US residential customers are somewhat or vey familiar with home energy management products and technologies. It also describes who's more likely to purchase an HEM technology and how those customers communicate with their utility

Contributing Authors

Director, Market Research

Rachel Cooper is responsible for strategic planning, account engagement, team management, and project execution. She manages and oversees the...