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2012 E Source Utility Customer Experience Conference
May 7-9, 2012
The 2012 E Source Utility Customer Experience Conference is packed full of customer experience (CE) experts from both inside and outside the utility industry. This conference is designed to help utilities optimize their focus regardless of how far along they are in their CE journey.
Content type: Utility Customer Experience Conference
How 50 Utilities Are Using Social Media
Tuesday May 1, 2012
Join us to hear the latest from our 2012 Utility Social Media Survey, the most comprehensive in our industry. Find out how 50 top utilities are addressing social media budgets, staffing, return on investment, goals, reporting, and other critical issues. We’ll also explore who is doing what and why. ...
Content type: Web Conference
Customer Experience Management: 2012 Survey Results
Thursday March 15, 2012
Based on the results of a recent E Source survey, we’ll give you the latest on the current state of customer experience management in the utility industry. Come learn who’s doing what and how it’s being done.
Content type: Web Conference
Gaining Customer Trust
Wednesday October 5, 2011
Could lack of trust be the reason your customers don’t listen to your communications? Join us to find out how to gain customer confidence and build trust.
Content type: Web Conference
Communicating Utility Corporate Strategy Internally
Tuesday August 16, 2011
If you‘re looking to improve the way you position and communicate your corporate strategic objectives to employees, then join us to learn how BC Hydro and Xcel Energy developed and implemented new communication plans that positively reinforce and verify corporate strategy with their employees.
Content type: Web Conference
Stakeholder Engagement and Communications: Lessons from the Field
Wednesday May 4, 2011
Learn how to successfully engage and communicate with stakeholders on grid modernization and renewable energy projects from utility industry and private sector specialists.
Content type: Web Conference
Understanding Consumer Advocates’ Concerns About Smart Grid
Tuesday November 9, 2010
Gaining regulatory approval for smart grid projects has proven challenging for some utilities. Learning how to effectively work and communicate with regulators, consumer advocacy groups, and utility customers can ensure a smooth regulatory process.
Content type: Web Conference
Utility 2010 Social Media Midyear Review
And Summary of the E Source 2010 Utility Social Media Survey
Tuesday July 20, 2010
Join us to get a snapshot of who’s doing what with social media in the utility space. We’ll review key social media learnings, insights, and strategies from our spring social media conference and share results from a recent national social media survey.
Content type: Web Conference
How to Make My E Source Work for You
Tuesday May 18, 2010
Find out how to get more from your E Source membership with My E Source. You’ll learn about time-saving tools and how to stay up-to-date on the most recent E Source research and analysis.
Content type: Web Conference
Let’s Get Social: Marketing and Social Media for Utilities
April 6-8, 2010
Learn how to “get social” with your energy customers. Find out how to increase the marketing and communications effectiveness of your DSM, renewables, and other marketing initiatives using social marketing and social media.
Content type: Utility Marketing Conference
Utility Intranet Best Practices
Tuesday March 2, 2010
Ever wonder what other companies’ intranets look like? Here’s your chance to find out in this “look and see” web conference! Join us to hear best practices from utility intranet managers on how the intranet is used to engage employees, enhance employee productivity, and reinforce corporate messages. ...
Content type: Web Conference
Smart Grid Data Privacy
Perceptions, Fear, Responsibility, and Trust
Thursday December 10, 2009
Dealing with data privacy and network security has become a key issue when implementing smart grid and advanced metering infrastructure. Join us to learn from experts in the field on how you can work with your customers to ensure that their privacy and security are protected.
Content type: Web Conference
Smart Communications for Deploying Smart Meters
Web Conference
Tuesday December 8, 2009
Before deploying your smart grid program you should craft a well-formulated communication plan. Learn about the best smart grid communication strategies, collateral materials, and messages that will help you inform your customers and avoid headaches.
Content type: Web Conference
Social Media Strategy Case Study: Qwest Communications
An Insider's Tour of How Qwest Entered the Social Media Game
Thursday November 19, 2009
Qwest Communications represents an interesting and important case study for utility social media strategy and implementation. Brand management and the uncharted waters of social media customer care interactions were top of mind as Qwest stepped into the digital social media space.
Content type: Web Conference
Fundamentals of Social Media Strategy
Web Conference
Thursday September 10, 2009
Get an in-depth look at social media and why it can no longer be ignored! You’ll learn specific, strategic guidance and see case studies from both inside and outside the utility industry.
Content type: Web Conference
How E Source Tweets with Twitter
Web Conference
Tuesday August 11, 2009
Find out how E Source is using Twitter and what lessons we have learned in getting started. Plus, you’ll learn how to decode tweets and see what some utilities are doing in the Twitterverse.
Content type: Web Conference
How New Media Are Changing the Way You Need to Communicate
Web Conference
Thursday May 28, 2009
Find out why your communications strategy must include “new media” technologies if you are looking to engage customers.
Content type: Web Conference
Improving Your SMB Customer Satisfaction
Web Conference
Wednesday April 15, 2009
Find out what makes your small and midsize business customers tick while learning how to avoid ticking them off! Get the inside scoop on the 2009 J.D. Power and Associates customer satisfaction studies.
Content type: Web Conference
Getting Smart About Smart Grid Stimulus Money
Wednesday March 18, 2009
The rules for how to get some of the $4.2 billion of stimulus money allocated for smart-grid projects are still being defined, but the clock is ticking. Join us to hear how to accelerate your program so you’re ready when the rules come out.
Content type: Web Conference
American Recovery and Reinvestment Act of 2009: How Its Provisions Affect Utilities
Web Conference
Thursday March 12, 2009
The newly signed American Recovery and Reinvestment Act allocates over $41 billion to energy-related provisions, including renewable energy production and energy-efficiency measures for public buildings. Join us to learn how this legislation could affect you and your utility.
Content type: Web Conference
Utility Crisis Communications: Practicing Your Plan
Web Conference
Wednesday February 11, 2009
Learn how one utility handled a scandal involving the executive suite and get best practices for creating a crisis communications plan that you can execute quickly the next time a crisis hits your business.
Content type: Web Conference
Cap-and-Trade Policies: How Will They Affect RECs and Sales of Voluntary Carbon Offsets?
Web Conference
Tuesday December 2, 2008
Three regional greenhouse gas (GHG) cap-and-trade programs will cover 23 U.S. states and five Canadian provinces by 2012. In addition, U.S. federal GHG legislation is likely to be enacted in 2009 or 2010. What affect will these programs have on markets for voluntary carbon offsets?
Content type: Web Conference
Energy Improvement and Extension Act of 2008: Summary of Key Energy-Efficiency Measures
Web Conference
Thursday November 13, 2008
What does this legislation mean to you? Find out how to leverage the energy-specific provisions for your utility and business operations planning as well as in efficiency program incentives.
Content type: Web Conference
How Communicating About Corporate Citizenship Affects Your J.D. Power Scores
Web Conference
Wednesday November 5, 2008
The 2008 J.D. Power and Associates residential customer satisfaction study divided one of its longstanding metrics, “corporate image,” into two components: “communications” and “corporate citizenship.”
Content type: Web Conference
How to Write Headlines that Get Results Every Time
Web Conference
Tuesday October 21, 2008
Do you know how to write attention-grabbing headlines? There’s no need to struggle through countless attempts when you can learn a simple method to create headlines that will arrest your attention like a police car siren.
Content type: Web Conference
Using Bill Newsletters As a Promotional Tool
An E Source Roundtable Discussion
Wednesday October 15, 2008
In this interactive Roundtable Discussion, representatives of Xcel Energy, Southern California Edison, and Madison Gas and Electric discuss how their utilities use bill newsletters as part of the marketing mix, and how effective newsletters can be as a promotional tool.
Content type: Web Conference
Managing Customer Perceptions of Value
Web Conference
Thursday May 8, 2008
Jim Bausell, chief operating officer at Touchstone Energy, a national alliance of more than 600 electric cooperatives, discusses the strategies and tactics his organization uses to manage customer perceptions of value in a rising price environment.
Content type: Web Conference
What Do Reporters Really Want?
Web Conference
Tuesday April 1, 2008
Rather than guess at what kind of information and lead time reporters need, our members ask them directly in this "on-the-record" event. This web converence features a panel of energy reporters from major media outlets discussing what works and what doesn't with the Fourth Estate.
Content type: Web Conference
How to Create a Positive First Impression with Utility Welcome Kits
Wednesday March 19, 2008
You don't get a second chance to make a first impression. Utilities that fail to welcome new residential customers miss an opportunity to start a positive relationship. Find out how utilities are using welcome packages.
Content type: Web Conference
E Source on the Energy Independence and Security Act of 2007
Web Conference
Wednesday January 23, 2008
The Energy Independence and Security Act of 2007 was signed into law in December 2007. It has implications for building efficiency, equipment standards, utility demand-response and energy-efficiency programs, vehicles, biofuels, and small businesses.
Content type: Web Conference
