Resource Center

Welcome to the E Source Resource Center, which provides easy access to our comprehensive library of research, analysis, and tools.
To make the most of your search, check out our tips for finding content.

Filters

remove all filters

Topic: Channels & partnerships

(remove)

Topic: Efficiency & conservation

(remove)

Content type: Blogs

(remove)

Results

Leverage Social Marketing to Encourage Peer-to-Peer Education and Program Participation

DSMdat Program Spotlight

May 6, 2011

RetroFit Philly’s Coolest Block Contest pit blocks of Philadelphia row homes against each other in pursuit of a free audit and cool roof for all block residents. The program leverages social marketing by allowing only one application per block, thus requiring individuals to recruit their neighbors. ...

Content type: E Source Blog | Document ID: ES-BLOG-5-6-11-LeverageSocialMarketing | Author: Chelsea Hodge - Research Associate