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Nashville Under Water
Crisis Communications During a Flood
July 23, 2010

In the spring of 2010, Nashville, Tennessee was hit with a powerful storm that flooded the city and created widespread electricity outages. Laurie Parker of Nashville Electric Service (NES) shares with us how social media helped NES communicate to customers and the media during the crisis.

Content type: Research Brief  |  Document ID: UCS-RB-12  |  Author: Stephanie Spalding

The State of Social Media Marketing
March 31, 2010
Corporate use of social media took off in 2009. But although its popularity has grown over the past year, there are still many questions surrounding social media and its benefits for utilities. We answer your most pressing questions based on our analysis of a large social media marketing study.

Content type: Best Practice  |  Document ID: UCS-BP-7  |  Author: Stephanie Spalding

Leadership in Gas Efficiency Programs
Results from an E Source Roundtable Discussion
December 1, 2008
Rising energy prices and increasing utility bills, coupled with the financial, environmental, and reputational costs of building new utility infrastructure or acquiring new supplies of gas or electricity, are shining a bright light on the significance of energy efficiency and conservation.

Content type: Focus Report  |  Document ID: SMB-F-18  |  Author: Gregg Eisenberg