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Increasing Marketing Effectiveness for In-Home Residential Audits
Segments, Channels, and Promotion
May 1, 2009
Many utilities want to increase their customers’ participation in residential energy audits. Segmentation can enable utility marketers to take a closer look at who the typical audit customers are, where they live, and how to reach them.
Content type: Service Report | Document ID: RES-20 | Author: Kim Knox
Small Businesses Go Retro
Achieving Greater Penetration for Lighting Retrofit Programs
September 1, 2008
The marketing effectiveness of lighting retrofit programs for small and midsize businesses can be improved by targeting the right businesses through multiple channels and with messages that appeal to those business segments.
Content type: Service Report | Document ID: SMB-29 | Author: Chad Garrett
New Competition for Energy Service Providers: Own-Operate Packaged CHP Deals
January 1, 2005
Very gradually, some owners of commercial buildings are starting to turn away from traditional energy service providers and toward companies that will develop, own, and operate a packaged combined heat and power (CHP) plant at their facility. These companies will sell CHP outputs—in the form of electricity, ...
Content type: Research, Service Report | Document ID: DE-26 | Author: Jon Slowe
Can We Connect? Distributed Generation's Courtship of Utilities in the New Century
December 1, 2004
As the trend toward small-scale power generation continues, policy pressures are pushing utilities and distributed generators closer together. Initiatives such as the Institute of Electrical and Electronics Engineers’ interconnection standard are helping to thaw the ice. In some regions, regulators ...
Content type: Research, Service Report | Document ID: DE-25 | Author: David Van Holde
Distributed Energy Global Market Trends: Japan, Western Europe, North America, Australia, and New Zealand
November 1, 2003
Distributed energy (DE) continues to solidify its place in energy markets worldwide. Understanding trends in different distributed energy markets will help companies foresee where DE may be headed in their own market and help them take an appropriate stance. In this report, we examine how DE markets ...
Content type: Research, Service Report | Document ID: DE-23 | Author: Jon Slowe, Christine Hurley, Yasushi Santo
Monitoring and Targeting: Tapping the Well of Operational Efficiency
November 1, 2003
Monitoring and targeting (M&T) is a structured approach to analyzing business and manufacturing processes with an eye for improving energy efficiency. The M&T approach correlates historical energy consumption to measurable factors of business operation and other variables to develop benchmarks and goals ...
Content type: Service Report | Document ID: EIC-21 | Author: Leland Keller, Florence Lu
Examples of Utility-Offered Power Quality Consulting Services
October 1, 2002
Over the past few years, many utilities have started offering power quality consulting and facility auditing services to their large commercial and industrial customers. This report examines the success of some of these programs and analyzes some of the industry trends in offering PQ consulting and auditing ...
Content type: Research, Service Report | Document ID: PQ-11 | Author: Melissa Tuck
Emerging Fuel Cell Technology
August 1, 2002
Fuel cells are more efficient, cleaner, and quieter than conventional natural gas generators, but those advantages are slim and they come at a high price. Improvements to proton exchange membrane and alkaline technologies have the potential to make fuel cells more competitive. A more likely winner, however, ...
Content type: Core Report, Research, Service Report | Document ID: ET-1 | Author: Jay Stein, Rachel Reiss, Heather Stroud, Ira Krepchin
Moving Beyond Pilot Projects: Utility Business Models for Distributed Energy
July 1, 2002
The market conditions for distributed generation have drastically changed in the past year, but distributed generation still has a role in helping utilities profitably meet customer needs. In this report we examine some of the most common and some of the most creative business models for regulated utilities ...
Content type: Research, Service Report | Document ID: DE-19 | Author: Christine Hurley
The Real Costs of Emerging Distributed Energy Technologies
June 1, 2002
By analyzing manufacturers’ and analysts’ cost predictions alongside real-world case studies, we estimate high- and low-scenario electricity production costs for fuel cells, Stirling engines, microturbines, and sub-10-kilowatt-electrical gas engines for 2007. For the most familiar technologies, we ...
Content type: Research, Service Report | Document ID: EUDE-5 | Author: Michael Brown, Jon Slowe
What's In the Deal? Selling Distributed Energy in Competitive Markets
February 1, 2002
By offering finance packages coupled with innovative ways to mitigate technical, price, and investment risk, small-scale distributed energy developers are bringing forward successful projects that would have failed under more conventional deal structures. These developers are well placed to respond to, ...
Content type: Research, Service Report | Document ID: EUDE-4 | Author: Jon Slowe
Economic Evaluation Tools for Distributed Generation
December 1, 2001
Back-of-the-envelope cost calculations are insufficient for any more than a single, simple distributed generation project. E source has identified nearly a dozen software or Web-based tools that help evaluate the economics and perform feasibility studies for distributed generation. These tools range ...
Content type: Research, Service Report | Document ID: DE-16 | Author: Christine Hurley
Dynamic Market Opportunities and Barriers for Standby Generators
December 1, 2000
Distributed energy is increasingly being used by utilities and independent companies as a means to meet peak demand and to provide profit in energy, delivery, and ancillary service markets. This report provides an overview of the issues that are driving the use of distributed energy, such as price volatility ...
Content type: Research, Service Report | Document ID: DE-13 | Author: Joan Gregerson
Optimal Deployment of Reliability Investments
April 1, 2000
Managing distribution system reliability and power quality has never been an easy job, but with the ever-increasing likelihood of getting sued for damages caused by power supply problems, and even the prospect of having one’s career end prematurely due to an embarrassing supply interruption, utility ...
Content type: Research, Service Report | Document ID: PQ-6 | Author: Richard Brown, William Howe
Strategic Market Assessment for Distributed Energy: Scenarios from a Venture Capitalist
March 1, 2000
Past efforts to scope out the size of distributed energy markets have failed to accurately portray just how much and how fast markets will develop. This report reviews past efforts to size the market, explains why such efforts failed, and employs a scenario approach to anticipate future market developments ...
Content type: Research, Service Report | Document ID: DE-10 | Author: Dominic Geraghty
Dynamic Pricing and the Future of Distributed Generation
September 1, 1998
Although it is too early to say how dynamic pricing in a restructured U.S. energy marketplace will affect the economics of distributed generation, it appears that distributed generators may find their largest opportunity in displacing purchases of conventional network power, particularly as price volatility ...
Content type: Research, Service Report | Document ID: DE-4 | Author: David Armstrong, Laurence Kirsch, Cara Lee Mahany Braithwait
Selling Distributed Generation: What Buyers Want
June 1, 1998
Companies have invested billions of dollars developing microturbines, fuel cells, and Stirling engines to be used for distributed generation. But most commercial and light industrial energy users in North America have minimal interest in—and little knowledge about—these new technologies. Lessons ...
Content type: Research, Service Report | Document ID: DE-2 | Author: Nicholas Lenssen, Joel Davidow
Distributed Generation: Markets and Technologies in Transition
December 1, 1997
The development and commercialization of small power plants is quickly gathering momentum. Two microturbine manufacturers are accepting commercial orders, as is one fuel cell company. More than two dozen companies in the U.S. alone are poised to commercialize new small power plant technologies, including ...
Content type: Research, Service Report | Document ID: DE-1 | Author: Gerald Cler, Nicholas Lenssen
