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Behavior Change Is Hard to Meter: Measuring the Impact of Information Programs
A presentation from the Accelerating Change for Energy Efficiency and Renewables conference
April 9, 2008
We present specific approaches to measuring these impacts and demonstrate through case studies how evaluation is done inside and outside the energy industry.

Content type: Slides, Utility Marketing Conference  |  Document ID: RESSMC0408_BehaviorChange  |  Author: Ryan Firestone and Karen Villeneuve

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