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Stormy Weather’s Silver Lining: Opportunities to Accelerate Energy Efficiency After Disasters
January 30, 2013
Natural disasters have the potential to wreak massive financial damages to properties and unquantifiable emotional and personal losses, but program administrators at ground zero are uniquely poised to help victims rebuild or renovate their damaged homes and businesses to be more secure, affordable, and ...
Content type: Focus Report | Document ID: EDRP-F-46 | Author: Melanie Wemple, Rachel Reiss Buckley, Dulcey Simpkins
Using Social Media to Communicate About Rate Cases
Avista’s Wake-up Call and Recovery
July 27, 2010
Following a 2009 rate increase, Avista Utilities faced negative media attention and customer backlash. Unwanted attention prompted Avista to launch a proactive social media communications strategy, and a new approach for an increase in 2010 has yielded positive press and support from the community.
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Content type: Research Brief | Document ID: UCS-RB-11 | Author: Kim Knox
Nashville Under Water
Crisis Communications During a Flood
July 23, 2010
In the spring of 2010, Nashville, Tennessee was hit with a powerful storm that flooded the city and created widespread electricity outages. Laurie Parker of Nashville Electric Service (NES) shares with us how social media helped NES communicate to customers and the media during the crisis.
Content type: Research Brief | Document ID: UCS-RB-12 | Author: Stephanie Spalding
Social Media Policies
June 8, 2010
Do many utilities have social media policies? Can you provide some guidance on what to include in ours?
Content type: Ask E Source | Document ID: UCS-AskES-14 | Author: Kim Knox
The State of Social Media Marketing
March 31, 2010
Corporate use of social media took off in 2009. But although its popularity has grown over the past year, there are still many questions surrounding social media and its benefits for utilities. We answer your most pressing questions based on our analysis of a large social media marketing study.
Content type: Best Practice | Document ID: UCS-BP-7 | Author: Stephanie Spalding
Building and Selling a Social Media Strategy
How Avista Utilities Tamed the Wild West of Online Communications
October 23, 2009
Social media presents daunting internal and external challenges for utilities. Dan Kolbet, social media communications manager for Avista Utilities, shares insights on why and what he did to push social media into a primetime communications channel at Avista and what results he’s seen so far.
Content type: Best Practice | Document ID: UCS-BP-5 | Author: Matthew Burks
Social Media: The Next Frontier?
July 24, 2009
How are utilities using social media to communicate with customers?
Content type: Ask E Source | Document ID: UCS-AskES-7 | Author: Kim Knox
Channels & partnerships (7)