As the utility industry is restructured, the importance of accessing, understanding, and controlling both energy information and energy use has never been higher. There have also never been more products and services available for end users to choose from. Electronic billing, load profiling, remote monitoring and control, bill aggregation and consolidation, benchmarking, submetering, and online energy audits are only some of the many products on the market. The question is, “What do customers really want?” This multi-client market research study conducted with more than 800 large commercial, industrial, and institutional customers in North America identifies product interest, preferred suppliers, and willingness to pay for EIS among targeted groups. This comprehensive study assesses the market potential for seven energy information services and provides energy information providers with a baseline for future market planning. (June 2000; 88 pages)